Yeah so often we see an image like that and get pumped up to reach our desk and wonder rather
cluelessly what exactly it is that needs to be done.
JUST DO IT. To move beyond the
sloganeering and into the meaning of this magnificent little sentence, it means UNDERTAKE ALL THAT WILL MAKE THINGS WORK. You are invited to phrase the meaning better than I have. :)
The phrase DO IT is a surrogate here for the numerous specific tasks we have to do. So in spite of buying into the adrenaline pumping phrase, we can't quite fathom why it just doesn't happen.
Every single day we sit down to fill our TO DO LIST. Sometimes convincingly but so very often rather unconvincingly. And that pad on which is written TO DO LIST always assumed that we remember the specific meanings of TO DO every single day and would note them down diligently and then do, all that's noted down, diligently during the day. The result is that a typical planner (physical as well as digital) is nothing but a nice blank pad with daytime hours and date written on every single page. No wonder, a satisfactory plan was always elusive. Forget about following the plan and accomplishing things.
I realized this gravely missing part of a typical planner-diary when the stakes in my entrepreneurial venture started getting higher every single day and I was under pressure to make use of every single hour and take care of every single task at the right time.
I split the TO DO into numerous specific meanings and started undertaking my tasks on the basis of those meanings. Over time, I could distill the TO DO into a universal set of tasks that every professional has to take care of.
Do = Action + Interaction + Transaction
Splitting further...
Action = The tasks which an individual has to do all alone - physical or cerebral. Including tasks like researching, finding, thinking, designing, arranging things, cooking, dropping the motorcycle for servicing... Hope you get a hang of this.
Interaction = Connecting with someone, Responding to someone, Following up with someone, Informing someone, Meeting someone
Transaction = Buying and Paying
Is that not what we do every single day but find difficulty recalling when we sit to plan?
Pic courtesy: http://labelle-et-lebadboy.blogspot.in/2011/11/just-do-it.html